When you look at commercial signage, you find that many of them look the same. They're crafted from the same materials, they use much of the same lighting, and they all kind of run together. I decided that there had to be a better way to market a business. That's when I started looking into how to do custom signs made from things like hand-crafted metal, reclaimed wood, and similar types of materials. I created this site to share my signage and marketing tips that I've learned in the hopes that other business owners will see how easy it is to step outside the box.
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If you want your business to have great visibility, while enhancing the exterior appearance, one thing you can do is invest in a monument sign. By using the help of a signage contractor, you will be able to purchase the monumental signs that can be helpful to you. Start by using the tips in this article in order to purchase the right signage for your business.
Choose the sign that will serve your company the best
To be sure that you can make the most out of a monument sign, it is necessary that you choose the best one for your business. Start by considering the materials. Any monument sign the purchase should be durable and should require as little maintenance as possible. There are a lot of features that you can shop for with a monument sign as well – such as LED lighting and paneling. Even if you do not spring for an expensive sign made with stone or concrete, there are many different signs that can give the same appearance, without using those more expensive materials. When you find a monument sign that will be best for your company, the property stand out and the sign will be an asset.
Shop for the right price and contractors
Do your best to research some signage companies that can provide you with any sort of installation that will serve you. Get some estimates so that you can feel out the market and figure out how much you should be paying for the sign that you want. A monument sign can cost you between $150 per square foot and $400 per square foot. Capitalize on this sort of work by having the contractors design your signage and help you know how much it will cost to install the sign that you want the most.
Focus on how the sign will be read and perceived
Work backwards when you want to know how people will receive your sign. Choose fonts, spacing, size and flow of words that will give the best presentation. Whenever there is good visual flow with your monument sign, you can count on it giving you the best return on your investment after purchasing the sign.
Make sure to take some time when planning and shopping for the sign to know you have made the right decision. Contact a signage professional, like those at AdImage Signs and Advertising, that can assist you with any work you need.
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