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Unique Signs For Marketing: Out-Of-The-Box Business Signs

When you look at commercial signage, you find that many of them look the same. They're crafted from the same materials, they use much of the same lighting, and they all kind of run together. I decided that there had to be a better way to market a business. That's when I started looking into how to do custom signs made from things like hand-crafted metal, reclaimed wood, and similar types of materials. I created this site to share my signage and marketing tips that I've learned in the hopes that other business owners will see how easy it is to step outside the box.


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Unique Signs For Marketing: Out-Of-The-Box Business Signs

Unveiling the Process of Custom Commercial Sign Installation

by Jordan Lopez

A custom commercial sign can be a crucial asset in establishing a business's identity and attracting customers. However, the installation of such signs involves careful planning and execution. 

Conceptualizing the Design

The first step in custom commercial sign installation is creating a design that aligns with the business’s brand image. This step often involves collaboration between designers and business owners to ensure that the final product accurately represents the business. Factors such as color schemes, font styles, and visual elements must be carefully considered to create an impactful design.

Securing Necessary Permits

Before the installation process can begin, it is essential to obtain the necessary permits from local authorities. These permits ensure that the sign meets safety regulations and does not violate any zoning restrictions. Depending on the location of the business, these permits may need to be obtained from multiple agencies.

Surveying the Location

Once the design is finalized and permits are obtained, it is time to survey the location where the sign will be installed. This step involves evaluating factors such as visibility, potential obstructions, and accessibility for installation equipment. It is crucial to ensure that the sign is placed in an optimal position for maximum impact.

Fabrication of the Sign

With all the necessary preparations completed, the fabrication process can begin. This involves creating the physical sign using materials such as metal, wood, or plastic and incorporating any lighting or other features. High-quality materials are essential for ensuring the durability and longevity of the sign. This step may also involve obtaining necessary UL certifications for electrical components.

Preparing the Site

Preparation of the installation site is another crucial step. This might involve clearing the area, setting up scaffolding, or installing electrical wiring for illuminated signs. Proper site preparation helps to ensure a smooth and safe installation process.

Installing the Sign

The final step is the actual installation of the sign. This process can vary significantly depending on the type of sign and its location. It might involve mounting the sign on a building facade, erecting a freestanding sign, or hanging a sign from a ceiling.

Post-installation Inspection

After the sign is installed, a thorough inspection is conducted to ensure it is secure and functioning as intended. This step might involve checking the illumination of lighted signs, verifying the stability of the sign, and ensuring that it is visible from the intended viewing angles.

The installation of a custom commercial sign is a complex process that requires careful planning and execution. From conceptualizing the design to post-installation inspection, each step plays a vital role in ensuring the effectiveness of the final product. 

Learn more from a company near you like Sign Systems Inc.